huffpost green experts\' panel ask dell about sustainability
The reason is that if companies buy sustainable efforts, they will clean up their behavior, the behavior of their customers, and support the emerging green industry.
They will save money. One well-
Dell is a well-known leader in a sustainable business, and it has always been the headline for big businesses
Thinking steps towards green enterprises.
We at Huffington Post were lucky enough to be surrounded by some of the sharpest minds in the green scene, so we brought some of them together, ask Todd abogast, director of sustainable business at Dell.
Here are the bold questions we ask with our experts Laurie David, Graham Hill, simland SETI and Andrew Winston.
In the regular type is Todd\'s answer.
Huffington Post green, can you tell us a little bit about making Dell greener? friendly?
Share with our readers three ways to motivate big companies like Dell to look at their bottom line in a new way.
Perhaps the most important first step is
Incentives for the business foundation.
When we provide more energy to our customers
Efficient products we are sure to have a positive impact on the environment, we help customers save operating costs by helping them reduce their power needs.
The second question I want to say is that it is critical to have the support and leadership of the executive.
Dell\'s leadership is part of the drive to move Dell\'s environment forward.
We report progress to Michael on a regular basis and we always face the challenge of further development.
Finally, the involvement of stakeholders, employees and clients in this work is key.
Once you can prove why it\'s important for companies like Dell to be greener for these audiences, you\'ll get important allies to help you move forward.
From a completely different perspective, can you tell us that a normal PC user can do five things to reduce his or her carbon footprint? Absolutely. 1.
First of all, if you are buying a new one, or the next time you buy a new computer, look at factors like energy --
Efficiency and Energyratings.
Customer demand for more energy
Efficient products will continue to drive the industry to do more. 2.
Second, for the computer you already have, these waste energy if you use the screensaver, turn off the screensaver, and turn on-
About the power management function of the computer-
If you are away for more than a few minutes, you can set it to go into low power sleep mode
This is no different from turning off the lights. 3.
Next, consider upgrading to an LCD display if you are using a CRT display.
They use much less energy, and because they are smaller and lighter, they need much less energy to deliver.
If you are using a laptop, find one with an LED display.
The Led uses less energy than the LCD display and does not contain mercury. 4.
Next, consider all other peripherals related to your computer-
Turn off the printer, scanner, external drive, etc.
When not in use.
For printers, most of them can be set to print double-sided pages automatically. 5.
Finally, donate or recycle the old computer whenever you have the next one ready.
For the app you need, a too old computer may have a couple of years of life
Compared with purchasing new raw materials, the environmental impact of recycled parts and raw materials is much smaller.
Laurie David, the global warming campaign stone for the big bonus I heard from the CEO, his company has become green, which is the level of employee engagement and excitement.
Is that what Dell is?
Of course, our employees are the key to helping lead our environmental projects and we will continue to do more to ensure their continued engagement.
Our internal idea is a good example.
A shared site called EmployeeStorm that lets employees around the world make suggestions and vote on how to improve our day --to-
Including the idea of minimizing environmental impact.
The staff also set up a green team in our facilities to solve all the energy problems.
Designed to advocate efficiency projects to remove foam plastic cups from the cafeteria, organize recycling activities, and educate peers on how to choose the environment.
How do you keep employees carbon neutral?
For example, have you given them a reward for driving a hybrid?
What do you do in the office to raise awareness?
Are employees involved in carbon neutral as a company?
We have, but we can do more. Energy-
Efficiency improvements in our facilities are a key part of our carbon neutral strategy, not only are many employees involved in these projects, but we also educate our staff to help (
For example, a simple reminder about turning off lights and displays can help employees participate in energy-Savings).
At present, the increase in efficiency has saved the company $3 million a year, which has resonated with employees.
One of our energy-saving jobs is led by a group of employees who can automatically turn off the remaining computers on Dell\'s network at night.
We have commuting programs in many places where carpooling is encouraged.
We are actively working on a work/life flexibility program to reduce employee commute miles, and we will continue to educate employees on how they can also save energy at home.
GRAHAM Hill, founder of GRAHAM huggerit, seems that Dell should have a project to make suppliers greener and reduce carbon emissions ---
Ikea is a good example of a company that is not afraid of command efficiency (and green)to suppliers.
Is there any plan?
We are taking a series of measures to promote environmental protection in the global supply chain.
Last year, we became the first company in the industry to join the supply chain leadership Collaboration of the Carbon Disclosure Project to help suppliers obtain standard methods for reporting carbon dioxide emissions.
We also began to ask major suppliers to report greenhouse gases (GHG)
Emissions data during the quarterly Business Review.
If the supplier does not identify and report specific emissions data, its overall score may be reduced.
The volume of business for Dell vendors may be affected by the comment score.
In addition, we also ask our supplier to register as ISO 14001--
This provides continuous improvement practices for business operations, including areas that have an impact on the environment.
The electronic industry code of conduct that Dell helps discover also requires environmental practices.
We are absolutely not afraid to impose strict environmental requirements on suppliers, but we also believe that suppliers are partners in these efforts.
We are sharing the knowledge we have learned from all environmental programs with our suppliers.
Many environmental improvements are directly related to lower costs, which further drives Dell and our supply chain improvements.
For example, for many suppliers, the largest greenhouse gas impact is related to the electricity consumed during their operations and the subsequent indirect co2 e impact.
Considering the increase in global energy costs, reducing energy consumption is a good thing
Reduce operating costs and environmental impact. Tree-
Planting is often not considered the best option for carbon offset.
Why did Dale choose to plant trees for me, does it plan to recommend
Also, the approved carbon offset plan?
\"Plant a tree for me\" is designed for customers who want to take simple steps to improve the environment when using a computer and allow them to offset the carbon impact of producing electricity to provide an average of 3 times for their computers poweryear lifespan.
When we consider this project, we realize that we have the opportunity to allow customers who visit our website to take action. Our non-
Protect the profit partners of the fund and the Carbon Fund.
Recognized as a leader in the field, and adhere to the most stringent carbon offset standards.
We will remit 100% of the funds generated through the program and work closely with our partners to ensure that the tree
Conduct independent review and certification of planting projects.
Our partners focus on key elements such as: ensuring the cultivation of local species;
Permanent protected areas with long-term management plans;
Additional, registration and third party verification.
We support voluntary carbon standards, voluntary gold standards, green-
E. Climate communities and biodiversity standards.
For example, clients involved in Europe are contributing to an effort to obtain certification under the Kyoto Protocol joint implementation plan.
We believe that afforestation and the avoidance of deforestation are of great significance as key elements to combat climate change.
Lord Stern, a British economist and scholar, wrote, \"The disappearance of natural forests around the world contributes more to global emissions each year than to the transport sector,\" He further noted, \"The emissions from deforestation are very important and are estimated to account for more than 18% of global emissions.
The World Bank also estimates that 20% of global greenhouse gas emissions are caused by deforestation.
In the United States alone, we lose more than 2 million acres of forest, farmland and natural landscape each year due to development.
We believe in portfolio solutions to climate change challenges.
This involves working with our customers in a number of ways to minimize climate impacts, from energy saving calculations to planting a tree for me, to recycling embedded energy through responsible recycling.
In essence, we believe in providing a comprehensive lifecycle approach through multiple projects, multiple benefits and multiple choices to help our customers meet environmental challenges.
Environmental protection group simran sethi says Dell is working to achieve carbon emissions
Neutral, say your Round Rock headquarters in Texas is powered by 100% green energy sources.
How does Dell define \"green energy \"?
What types of energy does this hybrid include, and what is the proportion of energy that Dell operates globally?
What we call green energy, in essence, refers to renewable energy that focuses on wind, solar and clean energy.
Such as landfill gas mining and energy production.
Circular Rock headquarters project-
The campus has an office area of about 2 million square feet, with a total of 6 buildings and about 10,000 employees.
We are using hybrid energy from local landfill gasto-
Energy plants and wind power in Texas (
The total wind force is about 60%, and the landfill gas is about 40%).
For the whole company, some of our campuses are using 100% of green energy (
Twin Falls, Idaho and Swedish facilities, for example)
Some people get some energy demand from green energy (
For example, our campus in Austin, Texas is a member of the green selection program that receives electricity from Austin Energy.
The sources of energy vary from location to location, but the amount of \"green\" energy we buy in the US comes from wind power.
Overall, today we purchased about 0. 116 billion kilowatt hours of green energy directly from utility suppliers, an increase of 870% KW over the 12 million we purchased in 2004.
Today, that accounts for about 20% of our total energy portfolio.
At the heart of our climate strategy is the purchase and advocacy of renewable and clean energy. The ideal end-
Dell\'s products will be clean and renewable energy everywhere.
Enabling us to power our operations with non-carbon sources of 100%.
I praise your free takeout
Because one of the most serious impacts of the electronics industry is e-commerce. waste.
What steps are Dell taking to ensure that the recovered items are safely and fully recovered?
Where is most of this recycling going and what is oversight and accountability?
We agree with your commitment that in addition to being free, computer recycling must be managed responsibly.
We absolutely ban the export of any waste from our recycling partners
This is required by the contract. We have passed the third one. party audits.
These are global requirements that anyone on our website can access.
Recycling usually occurs in countries or regions where waste products are recycled (i. e.
Recycled products from the United StatesS.
Customer recycling in us, we have regional recycling partners in EU for products recycled from European customers).
We recognize our obligation to recycle and responsibly recycle consumer goods placed on the market.
We continue to challenge others in our industry to deliver the same level of service to consumers around the world.
Andrew Winston, an expert in green enterprises, operational change and direct renewable energy procurement (landfill gas)are impressive.
Residual operational offset of direct investment in wind power projects (
Instead of buying renewable energy credit)?
Why did you choose to go that way? pros and cons)
How do you evaluate your offset options?
Our carbon and commitment covers the impact of Dell facility operations and employee business air travel.
For facility operations, almost all of our carbon impacts come from the use of electricity (scope 2).
We are very little affected by the use of vehicles owned by the company and the use of emergency rescue operations. up generators.
In terms of our scope 1 and staff business air travel, we have chosen to invest in a habitat and forest conservation project on the island of Ma with the international conservation organization.
We reviewed the additional nature, impact, management and reporting of this project. The Fandriana-
The Madagascar drozo forest carbon project will reduce the rate of deforestation by 240,000 hectares, which will prevent emissions of 10 million tons of carbon dioxide over the next 30 years.
As you pointed out, we are investing in efficiency and direct purchase of green energy for our larger Range 2 impact.
If we are not yet able to buy green energy directly from utilities, we are investing in the development of wind energy through renewable energy credit and proven emission reductions.
We chose wind -
Electricity projects in the US, India and China are all for these investments, because we have a large number of employees and customers in these three markets.
The regional economic community and the Firth project are green. E certified.
We focus first on the effective use of energy, secondly on the purchase and advocacy of green energy, and finally on the development of additional green energy through investment in renewable energy technologies.
In this regard, we believe that intensity is a good indicator of the effective use of energy by an organization (
For Dell, about 7 grams of carbon per dollar
Much more efficient than the rest of our industry).
We also believe that the percentage of green energy purchased as a percentage of total electricity purchased is a key indicator of action and results (
Dell leads our nearest competitor by nearly 20%).
Finally, carbon neutral is achieved through RECs investment in additional renewable energy, which demonstrates leadership. The carbon-
The neutral objective focuses on facilities/operations and employee travel.
This represents how much of Dell\'s lifecycle energy footprint, including manufacturing (upstream)
Energy use of products (downstream)?
To be clear, the carbon neutral commitment of our factory also includes Dell manufacturing (
Not just Office Operations).
But as far as you are concerned, we know that supplier operations and customer product use have a greater impact on carbon emissions than Dell operations, and in fact, Dell\'s operational impact is relatively small.
We are addressing the impact of the entire life cycle in several ways.
For suppliers, we made a request last year to report emissions during the business review process.
Quarterly business reviews cover a range of requirements from quality to pricing, and future businesses will be rewarded based on scores
Therefore, there is a lot of motivation for supplier cooperation.
We are also the first company in the industry to join the supply chain leadership Collaboration of the Carbon Disclosure Project, which helps to develop tools to make it easier for suppliers to report.
We envision a long-term goal of working with our suppliers on emissions reduction.
We believe that reporting is an important first step, and that the report will certainly share best practices as we move Dell to operate carbon neutral.
For the customer\'s product use, we believe that the key is to provide the customer with the highest performance per watt so that they can meet the computing needs but consume less power.
We also help customers design services and data centers as efficiently as possible.
We are making great progress, with our latest generation of servers being 25% more energy efficient but more than 100% more.
The latest desktop we offer to enterprise users is about 80% more efficient than the previous generation.
Your point is good.
The focus on carbon requires organizations to promote substantive action in all areas of impact.
For Dell, this includes driving innovation in product energy --
Efficiency, working with our supply chain to drive improvement and practice our philosophy in our own operations.